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Website Marketing Specialist

Company: American Honda Motor Co Inc
Location: Alpharetta
Posted on: November 20, 2023

Job Description:

Website Marketing Specialist Location: Alpharetta, GAWorkstyle: Hybrid (40% Remote) What Makes a Honda, is Who makes a Honda Honda has a clear vision for the future, and it's a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. We strive to be a company which serves as a source of "power" that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize "the joy and freedom of mobility" by developing new technologies and an innovative approach to achieve a "zero environmental footprint." We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team. If your goals and values align with Honda's, we want you to join our team to Bring the Future! About this Position: The role is responsible for overseeing the production, development, and maintenance of the Honda Powersports brand website and organic social media channels. These pieces provide the vast majority of customer facing information for the MC, ATV, and SXS business. Responsibilities include:

  • Plan and manage existing Powersports digital properties (brand site, microsites) including strategy, content updates, and model releases.
  • Define and development of website enhancements for performance optimization and review and approve staging updates.
  • Oversee the development and execution of all paid and organic social media campaigns created by advertising agency partners.
  • Provide reporting metrics on Powersports digital properties for new model tracking.
  • Collaboration on cross department and enterprise-wide website and digital initiatives.
  • Budget development and utilization tracking/analysis. Who we are seeking: Required Work Experience:
  • 5+ years of experience in digital marketing, website management, or similar field, power sports experience a plus
  • Communications, UX (User Experience), Marketing and other industry education a plus Required Education:
  • Bachelor's degree in Business Administration/Marketing/Advertising Desired skills:
  • Microsoft Word, Excel, PowerPoint proficiency required
  • SAP familiarity desired
  • Strong communication skills
  • Project management experience
  • Detail oriented
  • Comfortable doing presentations to upper management Additional Position Factors:
  • Workstyle: Hybrid (40% Remote)
  • Travel: 10% At Honda, you will play a key role in our journey to become a company that society wants to exist now, and in the future. Your endless curiosity will drive innovation and your courageous spirit will challenge the status quo. We believe having a workforce made up of diverse thinkers and innovators makes us a better Honda. Respect for each other and respect for diversity each and every day drives our associates to contribute at the highest level and work effectively in a team environment. We make the dream of mobility a reality with our innovative and high-quality products. Together, we Bring the Future to our customers, associates, and communities. We are Honda! What differentiates Honda and makes us an employer of choice? Total Rewards:
  • Competitive Base Salary
  • Annual Bonus
  • Overtime
  • Industry leading Benefit Plans (Medical, Dental, Vision, Rx)
  • Paid time off, including vacation, paid holidays, sick time, personal days
  • 401K Plan with company match + additional contribution
  • Relocation assistance Career Growth:
  • Advancement opportunities
  • Career mobility
  • Education reimbursement for continued learning
  • Training and Development programs Additional Offerings:
  • Wellbeing program
  • Community service and engagement programs
  • Product programs
  • Free drinks onsite Honda is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor.

Keywords: American Honda Motor Co Inc, Alpharetta , Website Marketing Specialist, Advertising , Alpharetta, Georgia

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