Demand Generation Executive,Alpharetta,GA

Company: Loyalty Prime GmbH
Location: Alpharetta
Posted on: April 3, 2021

Job Description:

Loyalty Prime is an award-winning, rapidly growing start-up that provides technology and advisory services to the loyalty industry. With a firmly established presence in Europe, Loyalty Prime is now focusing on key growth markets including North America and is seeking a Marketing Executive to play a key role in the research and development of its sales pipeline for clients based in the United States and Canada. If you have an appetite for business development through research and outreach, alongside skills in creating copy and materials to relevance to target prospects, we would love to hear from you.RESPONSIBILITIES Research And Identify* Review, understand and prioritize sales prospects with a mission of providing as many qualified leads across industries to sales team.* Review and recommend our target prospects, looking at patters from our clients, inbound leads, prospect lists, and help define the companies we should be pursuing.* Execute market research and utilize trends from our sales strategy to identify promising outbound targets to be fed into the sales funnel.Target and Communicate* Refine Loyalty Prime's value messaging based on targets' needs/ customer segments.* Write compelling email copy and content to raise interest, engage, nurture and convert prospects * Define and execute engagement email and social campaigns for outbound prospects.* Create and adapt messaging in communications to prospects based on industries, company size and perform A/B tests to define optimal strategies.* Use your market research and view of trends from our sales strategy to create outbound targets to be fed into the sales funnel, and material relevant to nurturing them.Expand our Network* Monitor the marketplaces that are relevant to ensure trends, messages and communication can be shared with prospects.* Develop Account Based Marketing strategy with sales and marketing leaders to ensure connections with enterprise accounts.* Develop partnerships to help with the distribution of messages while seeking prospects across the organization.Requirements* Highly motivated and hungry to learn and grow in the booming loyalty industry.* 2+ years of professional experience (ideally software Cloud/SaaS B2B) marketing, sales or business development/demand generation.* Demonstrated your ability to contribute to the filling of a sales pipeline through your B2B marketing skills* BDR/SDR or demand generation experience, tasked to accomplish high potential leads in a greenspace environment.* High motivation and resilience, quick thinking, perseverance while having fun in a demanding and vibrant sales environment.* Excellent communication and copywriting skills.* Excellent English spoken and written.* Exposure to customer loyalty programs, Salesforce, Account Based Marketing, ZoomInfo, Uplead, DiscoverOrg, Salesloft, Outreach, and marketing automation tools are all advantages.* Today you are seeking a role in an organization that will allow you to develop holistic marketing skills and grow your responsibility in alignment with your results. You enjoy research, and also like to communicate with prospects, and apply your research to dynamic marketing campaigns. * Tomorrow you will have strong understanding of the loyalty industry and the industries to which it can prove to be most effective. You will be able to sense how Loyalty Prime's services can help all organizations and be skilled in positioning our products in a way that these prospects want to understand more. You will be in a position to expand into broader marketing functions with the range of marketing skills you have mastered in this role Benefits* An attractive distribution bonus model with uncapped/accelerated financial upside potential. * Working as part of a global team from our office in downtown Alpharetta, GA - recently voted as the best place to live in Georgia and the technology hub of the South.* A vibrant startup culture with flat hierarchies, in which successes are celebrated together in a team. * A lot of creative freedom to ensure your skills can bloom.* Close alignment and work with renowned industry professionals for continuous development of your potential.* Working with the award-winning and highly regarded Prime Cloud platform.* Become part of the success story of one of the "Most magnificent startups" according to siliconrepublic.com.* Travel to our other office hubs including our HQ in Munich (Germany) London (UK) New Delhi (India).* Enjoy our flexible working environment.INTERESTED?Please send us your resume! We would love to understand why this role excites you and your salary expectations in your cover letter. If you have any questions, you can write us on chhaya.verma@loyaltyprime.com.We look forward to speak with you!

Keywords: Loyalty Prime GmbH, Alpharetta , Demand Generation Executive,Alpharetta,GA, Other , Alpharetta, Georgia